Our mission is to transform care and domestic work in Africa.
Our Vision
Making Caring Count is a social enterprise that aims to build impactful solutions around care work in Africa. We aim to do this in the following ways:
Promote the visibility and investment potential of care work in Africa through research, analysis, and digital storytelling;
Unlock investment for high-potential social enterprises within the care economy and affiliate sectors;
Provide targeted advisory and capacity building support for social enterprises within the care economy, with the goal of supporting scale and sustainability.